Step 1
Assess your requirements
Before diving into the setup process, assess your specific requirements and goals for email and LinkedIn automation. Determine the volume of emails and LinkedIn messages you plan to send, your target audience, and the level of personalization needed. Understanding your needs will help you choose the right tools and set up the appropriate infrastructure.
Step 2
Set up DMARC, DKIM, and SPF
Implementing DMARC (Domain-based Message Authentication, Reporting, and Conformance), DKIM (DomainKeys Identified Mail), and SPF (Sender Policy Framework) protocols is crucial for email deliverability and security. Configure these protocols in your domain settings to authenticate your emails and prevent spoofing, phishing, and spam. Properly configured DMARC, DKIM, and SPF records help improve your email deliverability rates and ensure that your emails reach the recipient's inbox.
Step 3
Configure a Custom Track Domain
A custom track domain allows you to personalize the links in your emails and track engagement without revealing third-party tracking domains. Set up a custom track domain by configuring DNS settings to point to your email automation platform. This ensures that all links in your emails use your branded domain, enhancing trust and credibility with recipients while maintaining tracking capabilities for performance analysis.
Step 4
Warm-Up Your Email and LinkedIn Accounts
Before sending a large volume of emails or LinkedIn messages, it's essential to warm up your accounts gradually to establish credibility and avoid triggering spam filters. Start by sending a small number of emails or messages per day and gradually increase the volume over time. Engage with recipients authentically, avoid spammy behavior, and monitor your deliverability metrics closely during the warm-up period. This gradual approach helps build trust with email service providers and ensures that your messages land in the recipients' inboxes.
Step 5
Select and Configure Automation Tools
Choose reliable email and LinkedIn automation tools that align with your requirements and budget. Research and compare different platforms based on features such as email templates, personalization options, scheduling capabilities, and integration with CRM systems. Once you've selected a platform, configure the settings according to your preferences, including email templates, message sequences, targeting criteria, and scheduling parameters. Test your automation sequences thoroughly to ensure that they function as intended and comply with best practices for email and LinkedIn outreach.
MESSAGES from our customers
Accelium
@Can Pabuccuoglu
"I've worked with our on multiple outreach campaigns, and I have to say, they're the real deal. They helped us develop a custom strategy that perfectly aligned with our goals, and the results were amazing. We generated more leads ever before. Highly recommend!"
Elements
@Ebru Turun
"TechSales helped us revamp our cold email campaigns, and the impact was immediate. The messaging was spot-on, and we saw a significant increase in open and response rates. The team is great to work with, and I can't recommend them enough!"
Teamso
@Irem Zulal
"We partnered with TechSales to help us with our Email and LinkedIn outreach, and we couldn't be happier with the results. They helped us connect with key decision-makers in our industry and build relationships that led to multiple sales. Their expertise and attention to detail are second to none."